Why SocialToo?
Twitter automation is important for many reasons – particularly for busy entrepreneurs and small businesses. SocialToo.com is a helpful Twitter tool that will allow you to automate several parts of maintaining an effective Twitter presence.
SocialToo will help you:
- automatically follow all people who follow you,
- automatically un-follow all people who un-follow you, and
- automatically send a “welcome” message to all people who follow you.
There are other features within SocialToo, for services like Facebook and others – we haven’t found them useful – so will focus on the Twitter aspects.
Get Started with SocialToo:
First, go to http://www.socialtoo.com – you’ll see sign-up information as below:
Fill in your Twitter information. Agree to terms, and click “Get Me Started”
You’ll then be asked to confirm your information and enter your automation preferences:
Next, select automation for follow, un-follow, and a welcome message. Please note the welcome message should not be a sales link, or some other promotion that is not absolutely free and subtle. You’re goal is to connect not pitch.
Examples of messages I would use:
Thanks for connecting! Looking forward to our tweets, find out more about me at: URL
So groovy to connect, I’m looking forward to learning more about you! G’Day!
Nice to “tweet” you! Thanks for connecting, looking forward to networking with you!
The point is to welcome them in a way that is unique to you – connecting for the possibility of marketing to them at a later time. You’ll get much better results when you engage socially first.
There are also options for automating Id.enti.ca and Facebook:
A Note About Unfollow Preferences
The un-follow preferences you set-up for Twitter – can be more detailed. Once you’ve signed up for your account, click “Preferences.” On the left-hand side, you’ll see a link for “Unfollow Preferences.”
Once you click it, you’ll go to a set of advanced un-follow preferences.
I do not see the benefit of the other two options…
Another SocialToo Benefit
Automate derivative Twitter profiles, to avoid Twit-Squatters! So, what’s a Twit-Squatter? Someone, usually a spammer, will use a reputable name or brand on Twitter as their profile for SPAM purposes. If you have more than one name, brand, product, or service people know you by – grab all those accounts and use SocialToo to automatically notify followers of your “original-active” account.
Example, I’m known as the Web Success Diva, Maria Reyes-McDavis, and Digital Diva. I’ve opened all 3 accounts on Twitter. I use SocialToo on Maria Reyes-McDavis and Digital Diva to send out an automated message to all followers that my “active” account is @WebSuccessDiva.
Here’s my automated message for the other accounts, to point to the right Twitter account:
By doing this, I avoid spammers using names associated with my brand and I decrease the chance of multiple account confusion. Those who find me under any name will be notified of the correct, active account.
SocialToo Social Surveys (Twitter and Facebook)
Another very cool feature of SocialToo, is its “social survey” service. While there are other, more sophisticated social survey tools, this set-up allows you to quickly gather responses from Twitter and Facebook connections without too much fanfare.
Click “Create Your Own Survey” from the “SocialSurvey” tab:
Create your question for the survey:
Notes about questions:
- keep the question simple and not open ended for this type of survey. You’re submitting it to your social friends, keep it simple, and
- keep the question focused on one topic.
Next, create the available answers for the question. Again, keep them simple and focused. I would also, always check the enable comments box. A great way to get detailed information directly from your connections:
You’ll be able to send the link to all contacts, for each of the services you use through SocialToo. Each will send an update to your connections.
Ideas for Social Survey
Weekly, “blog post” survey – let your readers decide the topic of a blog post each week – what a better way to “serve” them.
Get opinions on hot topics in your industry or field.
Top popular blog post survey. Each month, tally your most popular 5 posts, and ask your readers which they found most useful. Talk about market research
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Member content for this post coming 2/2/2009… |
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… looking forward to connecting with you!
Maria 
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