Follow the Video Marketing Lead of the Big Boys
May 9, 2008 · Social Media Marketing
… I just came across a great post on Social Media Influence, regarding the Top 10 Brands on YouTube. So, why should a solopreneur care? It’s simple, you CAN actually learn some great lessons from the big guys in online brand and reputation management — and as a solopreneur selling or building expert status, this is important! Very important. Your reputation, brand, and visibility will move at light speed when you start to leverage the power of social media and other new media marketing avenues. It’s not just about traffic! Make sure you’re presenting your message, brand, and presence the right way!
Read the Top 10 Brands on YouTube and you’ll be headed in the right direction in your viral video marketing plan.
To Your Online Success,
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- Is your website Social Media Marketing Ready?
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Check Out the Conversation on FriendFeed 
I had not really heard of or worried about reputation management until about a year ago. It is definately important for the reasons you discussed. What opened my eyes was the stretch of comments that somebody made over 2 months using the name of a colleague of mine. It was not pretty and took time to recover from.
I have a colleague with the same experience. Online reputation management is important at all levels of business, whether the solopreneur or the corporation
Maria Reyes-McDavis